Arcade Fire
We chose this as an example of an indie artist digipak because it has typical illustrative artwork which is representative of the indie genre. The disjunctive art adds interest and depth to the digipak and the colours are very typical of indie-folk artist album covers.
The 1975
We chose this as an example of an indie artist digipak because the minimalist art and colours used is conventional of indie artist who commonly strip back the look their merchandise and promotion in order to let the music express the bands style. Our group liked the design of their CD disc because the plain colour and synchronous typography makes it simple but memorable.
The Foals
We chose this as an example of an indie artist digipak because the images represent the artists style and are illustrative of their music's lyrics. They also use a lot of artistic close up shots of things linking to their music videos which our group liked because they add a lot of interest and synergy throughout the artists promotional pieces.
Artists belonging to the indie genre are very varied as the indie genre is for 'independent' artists, usually because their style is so unique that they do not fit into any niche categories. With this in mind, we decided to explore some artists from other genres that had some similarities with our own chosen artist Natalie Lungley.
Rihanna
Although Rihanna is not an indie artist, our group really liked the design of her digipak because it had a similar style to our video. Our artist Natalie Lungley, although an indie artist, has strong links to Lana Del Rey who is an indie-pop artist. This made our group want to explore some pop artists and we found Rihanna's 'Loud' album. She has red lips with matching hair and red lips is a feature throughout our own music video. We liked the link to our strong use of makeup and have decided to use close up images of our actress to create a similar style.
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