Music Promotion Posters

'Two Door Cinema Club' poster:

• Band name
• Band image
• Dates
• Websites
• Contact details
• Venues
• Where to buy tickets
• Sponsors
• Institutions

Synergy links:

Everything produces by an artist is linked together such as CD/DVDs, their music, films, videos, albums, magazine adverts and posters. This makes the audience link the merchandise to the artist and the audience remembers the artist through consistent synergetic links. These links can be colour schemes, typography, miss-en-scene of any album art/posters/magazines etc and logos represented. 

Conventions of music posters include:

• Name of band/album/song
• Typography is bold and reflects genre
• Mise-en-scene/Layout
• Main image of artist/band
• Release date of tour/album
• Logo of record label
• Places you can buy album/single/tour tickets
• Reviews
• Features (behind the scenes/bloopers/interviews)
• Website & age certificate

Music Posters:

Pop

The poster above is for the world tour of pop artist Katy Perry. The poster follows the conventions of typical tour posters because it has the name of the album, the artists name and dates/information on how to buy the tickets. It also follows the conventions of pop artists because it is very brightly coloured and the clothes Katy Perry is wearing are very modern and fashionable while also being bright. Her arms are wide open and welcoming while her facial expression is calm and kind which appeals to a younger audience, which is mainly her target audience.



Rock



The poster above is for a concert by the Alternative Rock band Mallory Knox. The poster follows the conventions of typical concert posters because it has the bands name clearly at the top and the name of the song or album clearly on the poster. It also has the tour dates and contact information along the bottom of the poster. However there is not a photo of the band on the poster but the bands logo which is typical of the alternative or rock genre to do. It also follows the conventions of rock artists because it uses dark colours which represent the content and themes of their music however the logo is brightly coloured so that it stands out and is prominent to their fans.



Alternative

The poster above is for the concert by the alternative band The Lumineers. The poster follows the conventions of typical concert posters because it has the bands name clearly at the top of the poster in a typography which is continued on their album covers and website. It also has the cities and dates for the concerts and contact information at the bottom of the poster. It follows the conventions of alternative artists because it is very simple and compliments their style of music.



Hip-Hop/Rap:

The poster above is for the concert of the Hip hop artist Jay-Z. It follows conventions of concert posters because it has the artists name clearly however does not have the song or album name the concert is for. It clearly says the date and venues of the concerts too. It follows the conventions of Hip-hop or rap artists because it is darkly coloured and the image of Jay-Z clearly relates to the hip-hop genre shown by his hand gesture, his clothing and rings, showing wealth and his stern facial expression.

The above music posters all clearly show that typography is very important as on each poster it is a completely different style and reflects the genre of music well. It is also memorable and is used consistently through out the artists work e.g. Katy Perry's 'Prism' Album reflects the colourful nature of her tour poster and the typography is clearly linked: